Buffalo Rumblings on James Cook

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James Cook is the league's reigning rushing champion, and in the first half of that Week 12 outing a season ago, he had 71 yards on seven carries including a 45-yard touchdown run. More Cook in this game — probably a smart idea for the Bills, because he's clearly one of the league's most explosive offensive weapons.
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Rushing champion Cook's explosive usage keeps Texans' pass rush honest; 71 yards and TD in first half of Week 12.

Cook is the league's reigning rushing champion and one of the most explosive offensive weapons in football. In the first half of the Week 12 game against the Texans, he had 71 yards on seven carries including a 45-yard touchdown run. The source advocates for increased Cook usage in the upcoming matchup because his continued involvement keeps Houston's pass rush honest and limits the Texans' ability to pin their ears back on coverage. Given Houston's minimal-blitz scheme (16.7% blitz rate last season, 15.2% in Week 12), the Bills' offensive strategy should be anchored in more Cook carries to maintain balance and exploit the Texans' reliance on interior pressure rather than exotic blitzing.

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